Constellation in the United Kingdom to promote brand Kumala

Constellation Group of the European company, Publicis London by the company in charge of the South African wine brand Kumala in the United Kingdom and the entire European market for an ad promotion.

Kumala is the UK's best-selling wine brand in South Africa. In the UK market, sold each of the three bottles of wine in South Africa, there is a bottle of wine Kumala.

In October this year, the event will enter the main printed media to promote the first phase. The promotion plans to invest a total of 5 million pounds.

In June this year, the Constellation Group of European companies that will Kumala brand re-design and packaging, its shape into a high-end brands.

Constellation Europe Marketing Deputy Director Clare Griffiths said: "With the introduction of new packaging products, and promotional activities launched this year, the Kumala brand, will be the great success of the year."