Built-game advertising company InGamead completion of the new financing

August 27 - the game-advertising company InGameAd Interactive, called "InGamead", today announced that has completed a new round of financing from U.S. venture capital investment company Revolution Ventures and strategic investor WPP Group.

InGamead did not disclose the specific amount of financing, said the main purpose is to accelerate its pace of development. InGamead online games in China with ads embedded solutions, and operates independently of embedded dynamic game advertising network. After the financing, Revolution Ventures partner Robert Hutter and WPP China Strategy Director Scott Spirit has joined Ingeborg joint US-love parent company board of directors.

WPP Group is the world's second-largest advertising company, the company said Scott Spirit, games embedded advertising opportunities in China is the emergence of Internet game industry a few years ago the props charging system based on a natural evolution of the revolution, the large number of game operators in InGamead hope that through the platform of an independent third party access to advertising revenue, he will be a partnership between WPP and global advertisers into this exciting platform.

InGamead founder and CEO, Hu said the two companies access to the investment, in terms of InGamead is a very good market opportunities, this round of financing will help consolidate InGamead in the industry's position.

In recent years, the built-game advertising market has gradually become new hot spots. In foreign countries, Microsoft has acquired Massive, Google, the company acquired Adscape. Apart from local enterprises in InGamead, Beijing Creation miracle advertising company's cool dynamic media focus on the game-advertising business.

It is learnt that, WPP operation in the capital has completed the acquisition of InGamead 12.82% of the shares, making it the shares held by InGamead increased to 55 percent. InGamead the remaining 45 percent shares are voted by the wind Revolution Ventures and the founder of InGamead holders.